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Adblock Plus, a product of the German developer Eyeo GmbH, stands at the forefront of this debate, wielding a user base exceeding 100 million. In response to Facebook's criticisms, Adblock Plus issued a provocatively titled statement, "Oh well, looks like Facebook just got all anti-user." This retort not only refutes the accusations but also frames the conversation around user autonomy and the desire to avoid intrusive advertisements.